Almost anyone can tell you the advantages of having a press release, but few can tell you how to get one done. We’re not talking about flyers, although there is some merit to any kind of marketing. What we do here at NIM is get your company name and branding out in front of thousand online by using various PR or Press Release firms set up just for this. Does it matter which one you use?
Certainly. Just as there are various qualities in the field you are in, public relations firms are no different. There are many who are simply in it for the one-time customer. Another thing that is vital is the content on the press release. You write it up and then what do you expect?
Of course, the bottom line is more customers who will spend money with you. But there are times that your call to action could use a little “beefing up.” And that’s partially what we’re here for. We want to make sure your message is written in a manner people will take the action you want them to. So we’re good at writing these things. But not only that, we can take over the whole operation of tracking how the press release did and how many sales came from it. This helps you know what works and what doesn’t for your market.
Take for example, the fellow who wanted to unload last year’s inventory. Tracking a press release he could easily see if that is a product that people would actually buy. As a merchant you can probably count on your hands how many times a product you thought was going to be HOT simply flopped when it reached the showroom floor. Whereas we can’t call ‘em all, nor claim to, we CAN help you track traffic from press releases and figure out if what you’re pushing is a winner or not. This is a vital service that works. So think of a product now that you’d like to introduce to the online marketplace and get started right now with a press release that will tell the world how what you have is what they need.
Our Press Release service is a part of our Local Search Engine Optimization Package.
Contact us right now while it’s fresh on your mind and let’s toss around some ideas that may be very profitable to you: